Library

Home  >  Library  >  Position papers

STRATEGY & MARKET ACCESS - 2021 Collection

PHARMA MARKET INSIGHTS - 2021 Collection

How to Boost Corporate Reputation? - A practical guide for pharma companies

Top 20 Pharma Companies – Performance & Strategy

What future for medical calls?

Pharma Strategy at Affiliate Level

Omnichannel Strategy in Pharma Marketing - Best Practices

Med Reps Survival post-Covid-19

2020 Collection

Global Pharma Market & Covid-19 Impact – 2019-2024 Perspectives

Engaging HCPs in Post-Covid-19 Era

Covid-19 & Business Continuity

High Performance Pharma Brand Plans – The 5 Pitfalls to avoid

French retail pharmacies - 2019-2023 perspectives

Service-led Medical Calls

Outstanding Physician Experience

2019 Collection

Storytelling in Business

Excellence in Execution

Strategy & Marketing

Sales Force Management

Pharma Training Programs 2021

The Hidden Part of Smart Pharma

2018-2023 Global & French Pharma Markets (2019)

How can Creativity boost your Performance?

How to optimize mature Brand Performance?

Successful Product Launch in the Pharma Sector

What is the real value of digital pharma marketing?

Plans d’Actions Régionaux & Sectoriels

Customer Brand Preference Plan

The Brand Market Access Plan

Performance & Organization of most successful mid pharma companies

How to create a superior Corporate Reputation?

Patient-centric strategy

Create High Impact Interactions with Physicians

KOL Partnership Model

Brand Preference optimization

How to get physicians prefer your brand?

Concurrence des génériques sur le marché OTC – Perspectives 2020 en France

2020 Pharma Trends & Marketing Challenges