We do different things and things differently for better results

Beyond its excellent healthcare and pharma market insights, Smart Pharma Consulting is known for its innovative concepts, methodological skills, rigorous analyses and relevant recommendations

Competitive advantages


In-depth knowledge and understanding of the healthcare & pharma markets as shown by our publications

  • French healthcare system and pharmaceutical market (2019, 2017, 2015, 2014)
  • Generics market (2017, 2016, 2014)
  • Drug value & Market access optimization (2016)
  • Global biosimilar drugs market (2017 – 2015)
  • Best pharma performers (2015)
  • Pharma distribution (2015)



Knowledge of and access to stakeholders

  • Missions carried out for more than 110 healthcare companies since 2001
  • Regular interviews (~400 p.a.) across the world of:
    • Companies (benchmarking studies)
    • Physicians (KOLs, specialists & GPs)
    • Distributors (wholesalers, agents, purchasing groups, retail and hospital pharmacists, etc.)
    • Patients and Patient Advocacy Groups (PAGs)
    • Health authorities, payers, etc.


Consulting and/or operational experiences and expertise on multiple strategic segments, including:

  • R&D-based market (chemical or biological)
  • Vaccines market – Generics and biosimilar markets
  • OTCs, dietary supplements, cosmeceuticals markets
  • Medical device market


Development of innovative and practical concepts, methodologies and tools to improve the performance of our clients, as described in our various publications:

  • 40 articles
  • 7 books (of which 3 on Marketing)
  • ~10 position papers per annum

We operate in the complementary domains of strategy, management and organization


  • Opportunity assessment (Business Development)
    • Portfolio / franchise / brand value assessment
    • Valuation of companies for acquisitions
  • Strategy crafting
    • Assessment of strategic alternatives
    • Allocation of medico-marketing and sales investments
    • Market access strategy (at national and area levels)
  • Product life cycle performance
    • Go-to-market strategy
    • Mature products performance
    • Adaptation of pricing strategy
  • Defense strategies vs. new entrants
  • Strategic partnerships (e.g. licensing)


  • Facilitation and structuring of strategic thinking for multidisciplinary product teams
    • Key challenges identification
    • Strategic options formalization
    • Operational actions to support strategies
    • Resource allocation optimization program
  • Initiatives to ensure excellence in execution
    • Strategy and tactics alignment
    • Planning and monitoring of key activities
  • Bespoke training programs to boost medico-marketing and sales people competencies (see our Institute of Management programs)
  • Support programs to improve management and leading skills of managers


  • Organizational redesign to better support strategies and tactics
    • Key activities and corresponding competencies
    • Structure (number of full-time equivalents and organization chart)
    • Key processes (e.g. information sharing, decision making, performance assessment)
    • Cultural traits (e.g. values, totems and taboos, engagement, commitment)

We deliver a unique service based on eight commitments

We are recognized for our healthcare expertise, our ability to challenge and analyze and for the relevance and pragmatism of our recommendations

Smart Pharma Consulting brings its clients six unique benefits