This new paper reviews the dietary supplement and baby care markets in France and draws key learnings.
The dietary supplement and baby care markets are expected to continue to grow by 2025, driven by a progressive change in consumers’ demand for naturality and wellness.
Physicians and retail pharmacists keep on playing an important role in influencing consumers’ buying decision.
To strengthen their market share and to drive their brands’ sales, manufacturers should boost stakeholders’ awareness and focus on offering high standard quality products, that are effective.
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First line managers play a key role in ensuring the effective and efficient implementation of pharma companies’...
This new position paper proposes specific concepts, methods and tools to support pharma companies’ field teams in...
This new position paper covers 5 key topics related to management, with pharma-related examples: