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Jean-Michel Peny – Smart Pharma Consulting
1 rue Houdart de Lamotte, 75015 Paris
Tel: +33 (0) 6 11 96 33 78
Email: jmpeny@smart-pharma.com

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Smart Pharma Consulting offers articles

Jean-Michel Peny, President of Smart Pharma Consulting, has published 40 articles in national and international specialized journals, addressing key business issues related to the healthcare market

Le médicament en libre accès : la grande illusion

Le switch : solution ou danger ?

Des stratégies opposées pour les « big pharma »

Automédication : Quel attrait pour le marché mondial ?

Should big pharma sell their OTC business?

Thin pickings in dietary supplements

How bright are the prospects for self-medication in France?

Assessing the OTC market in France

NEW PUBLICATIONS

Personal Brand Optimizer

Generative AI for pharma companies

Medical Affairs Best Practices

High-Performance Strategic Medical Plans

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