We have the pleasure to offer you the two last parts of our 2021 Collection dedicated to our Management publications & Training Programs, following the 1st part dedicated to Pharma Market Insights, the 2nd part dedicated to Strategy & Market Access, the 3rd part dedicated to Medical Affairs & Marketing and the the 4th part dedicated to Sales Force Effectiveness.
News
Medical representatives are and should remain essential in creating a favorable image in the minds of prescribers...
Although face-to-face medical calls remain the most powerful channel to impact prescribing behavior, gaining access to physicians...
First line managers play a key role in ensuring the effective and efficient implementation of pharma companies’...